Email Marketing Features & Benefits

Create An Email

It's easy to create an email – point and click, drag and drop!

• Use the step-by-step Email Wizard to walk you through the process
• Bring your news and promotions to life with pictures—you can store 5 at a time, FREE
• Schedule welcome emails or commonly-sent messages with Email Auto-Responder
• Add your colors and logo to one of our 400+ email templates.

Want to learn more?

• Getting Started with Email Marketing (12 min)
• Edit Email Layout (2 min)
• Using Autoresponder (10 min)

Grow Your List

Simple ways to grow and manage your email list

• Grow your list with "forward-to-a-friend" and "Join My Mailing List" tools
• Import your email list, trouble-free, from popular databases like Microsoft Outlook®, Outlook Express®, QuickBooks® by Intuit, Salesforce.com and ACT! ® by Sage®
• Import or export lists as .CSV or .txt files
• Use our registration form to capture additional contact information
• Manage bounce and unsubscribe information so your emails get to people who want them
• Access each individual contact's details anytime, from any computer
• Segment your list by interest or other criteria to target your messages

Want to learn more?

• Getting Started with Email Marketing (12 min)
• Getting Started with Contacts (5 min)
• Edit Email Layout (9 min)

Track and Report

Get real-time tracking and reporting

• Open and click tracking lets you see who received and opened your emails, and what links they clicked
• Monitor your list growth and attrition
• View performance of past email campaigns, identify bounced emails, and more
• Use advanced list management tools for more in-depth analysis

Want to learn more?

• Getting Started with Email Marketing (12 min)
• Manage Contacts (5 min)
• List Details Page (5 min)

Reliable Delivery

Get more than 97% inbox delivery—all the time

• Constant Contact's email inbox delivery averages above 97%¹
• Our Anti-Spam Checker flags areas on your email that may be stopped by ISPs
• Templates are format-tested in major email programs, so your emails will look perfect when they arrive in the inbox
• Our in-house Compliance and ISP Relations teams provide additional levels of back-up before and after your email goes out
• Rely on Constant Contact's anti-spam industry leadership, permission-based email practices, and positive reputation

Want to learn more?

• 2008 CAN-SPAM Updates (6 min)

¹Refers to valid email address deliveries in the United States only measured monthly since April 2007. Individual accounts may vary. Return Path, Inc., an unbiased third party vendor, offers leading email inbox monitoring tools for determining email delivery rates.

Additional Enhancements

Make your email marketing even more powerful

• Customize our templates with your own HTML email designs
• Use our Custom Services team for a one-of-a-kind template design
• Use our APIs to integrate with other business applications
• Expand the audience for and value of your emails—turn them into instant web pages with Email Campaign Archive
• Get more image storage and a 3400-image stock photo library with Premium Image Hosting

Learning Materials

Become an email marketing expert with our online resources

• Join one of our FREE daily live online tours of Email Marketing
• Sign up for our monthly Hints & Tips email newsletter
• Get answers in our FAQs to almost any question you can ask
• Connect with your peers in our ConnectUp! user community
• Get detailed step-by-step help with our quick tutorials
• Take your marketing knowledge further with helpful, best practices webinars

Want to learn more?

• The Help & Support Page (3 min)
• Getting Started with ConnectUp! (10 min)